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Size ($ in 1000's)
At 03/31/2025: $1,486,885
At 12/31/2024: $1,524,876Willis Investment Counsel AUM history
Willis Investment Counsel holdings changes, total fund size, and other information presented on HoldingsChannel.com was derived from Willis Investment Counsel 13F filings.
Link to 13F filings: SEC filings
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As of 03/31/2025, below is a summary of the Willis Investment Counsel top holdings by largest position size, as per the latest 13f filing made by Willis Investment Counsel.
In the Willis Investment Counsel-top-holdings-table below, each of the top holdings by name is presented in the first column, followed by the amount of shares
held by Willis Investment Counsel in that top holding, then the share count change between reporting periods, and finally the Willis Investment Counsel top holding position size
for that row.
| Entity | Amount | Change
12/31/2024 to 03/31/2025 |
Position Size
($ in 1000's) |
|---|
| Johnson And Johnson |
332,091 |
+116 |
$55,074 | | JNJ | 332,091 | +116 | $55,074 | | Cisco Systems Inc |
743,860 |
-146,982 |
$45,904 | | CSCO | 743,860 | -146,982 | $45,904 | | Chubb Ltd |
147,945 |
+578 |
$44,678 | | CB | 147,945 | +578 | $44,678 | | Paychex Inc |
284,798 |
-29,873 |
$43,939 | | PAYX | 284,798 | -29,873 | $43,939 | | Texas Instruments Inc |
229,534 |
-23,361 |
$41,247 | | TXN | 229,534 | -23,361 | $41,247 | | Microsoft Corp |
104,258 |
-6,030 |
$39,137 | | MSFT | 104,258 | -6,030 | $39,137 | | Lockheed Martin Corp |
87,255 |
+173 |
$38,978 | | LMT | 87,255 | +173 | $38,978 | | Pfizer Inc |
1,522,428 |
+103,590 |
$38,578 | | PFE | 1,522,428 | +103,590 | $38,578 | | Accenture PLC |
115,526 |
-135 |
$36,049 | | ACN | 115,526 | -135 | $36,049 | | Home Depot Inc |
97,148 |
-156 |
$35,604 | | HD | 97,148 | -156 | $35,604 | | Medtronic Inc |
352,538 |
-1,149 |
$31,679 | | MDT | 352,538 | -1,149 | $31,679 | | Verizon Communications Com |
693,673 |
-31,670 |
$31,465 | | VZ | 693,673 | -31,670 | $31,465 | | Aflac Inc |
274,330 |
+864 |
$30,503 | | AFL | 274,330 | +864 | $30,503 | | Clorox Co Del Com |
202,678 |
+16,893 |
$29,844 | | CLX | 202,678 | +16,893 | $29,844 | | Pepsico Inc |
196,196 |
-86 |
$29,418 | | PEP | 196,196 | -86 | $29,418 | | Hershey Co |
162,666 |
+22,087 |
$27,821 | | HSY | 162,666 | +22,087 | $27,821 | | AT&T Corp |
973,410 |
-25,000 |
$27,528 | | T | 973,410 | -25,000 | $27,528 | | Procter & Gamble Co |
157,290 |
+68,750 |
$26,805 | | PG | 157,290 | +68,750 | $26,805 | | Wal Mart Stores Inc |
302,195 |
-83,000 |
$26,530 | | WMT | 302,195 | -83,000 | $26,530 | | United Parcel Service |
239,731 |
+68,209 |
$26,368 | | UPS | 239,731 | +68,209 | $26,368 | | Exxon Mobil Corp |
210,543 |
+1,251 |
$25,040 | | XOM | 210,543 | +1,251 | $25,040 | | Shell |
338,642 |
-480 |
$24,816 | | SHEL | 338,642 | -480 | $24,816 | | Tractor Supply Co |
445,597 |
-1,761 |
$24,552 | | TSCO | 445,597 | -1,761 | $24,552 | | Caterpillar Inc Del |
73,778 |
+4 |
$24,332 | | CAT | 73,778 | +4 | $24,332 | | Conocophillips |
222,705 |
-974 |
$23,388 | | COP | 222,705 | -974 | $23,388 | | Kimberly Clark Corp |
164,440 |
UNCH |
$23,387 | | KMB | 164,440 | UNCH | $23,387 | | Darden Restaurants Inc |
104,700 |
+11,900 |
$21,752 | | DRI | 104,700 | +11,900 | $21,752 | | Apple Computer |
97,411 |
-13,170 |
$21,638 | | AAPL | 97,411 | -13,170 | $21,638 | | Automatic Data Proc |
69,737 |
-7 |
$21,307 | | ADP | 69,737 | -7 | $21,307 | | Kenvue Inc. |
888,147 |
-836 |
$21,298 | | KVUE | 888,147 | -836 | $21,298 | | Quest Diagnostics Inc. |
120,100 |
UNCH |
$20,321 | | DGX | 120,100 | UNCH | $20,321 | | Mcdonalds Corp Com |
64,800 |
UNCH |
$20,242 | | MCD | 64,800 | UNCH | $20,242 | | BHP Billiton Ltd |
411,130 |
+7,816 |
$19,956 | | BHP | 411,130 | +7,816 | $19,956 | | American Electric Power Co |
178,900 |
+23,300 |
$19,548 | | AEP | 178,900 | +23,300 | $19,548 | | 3m Company |
122,127 |
+182 |
$17,936 | | MMM | 122,127 | +182 | $17,936 | | Sanofi Aventis |
320,600 |
+84,900 |
$17,780 | | SNY | 320,600 | +84,900 | $17,780 | | Merck & Company Inc |
187,682 |
-135 |
$16,846 | | MRK | 187,682 | -135 | $16,846 | | Eaton Corp |
61,640 |
UNCH |
$16,756 | | ETN | 61,640 | UNCH | $16,756 | | Price T Rowe Group Inc |
179,874 |
-41,552 |
$16,525 | | TROW | 179,874 | -41,552 | $16,525 | | Duke Energy Corp New |
132,232 |
+20,802 |
$16,128 | | DUK | 132,232 | +20,802 | $16,128 | | Lowe&apos s Companies Inc |
68,471 |
UNCH |
$15,969 | | LOW | 68,471 | UNCH | $15,969 | | Lab Corp Of Amer |
65,866 |
+29 |
$15,330 | | LH | 65,866 | +29 | $15,330 | | Applied Material Inc |
104,712 |
-43,592 |
$15,196 | | AMAT | 104,712 | -43,592 | $15,196 | | JP Morgan Chase & Co |
59,520 |
-821 |
$14,600 | | JPM | 59,520 | -821 | $14,600 | | Genuine Parts Co |
121,731 |
-12 |
$14,503 | | GPC | 121,731 | -12 | $14,503 | | American Express |
53,694 |
-289 |
$14,446 | | AXP | 53,694 | -289 | $14,446 | | Deere Co |
30,100 |
UNCH |
$14,127 | | DE | 30,100 | UNCH | $14,127 | | Emerson Elec Co |
123,100 |
UNCH |
$13,497 | | EMR | 123,100 | UNCH | $13,497 | | Generac |
106,299 |
-1,661 |
$13,463 | | GNRC | 106,299 | -1,661 | $13,463 | | Fortinet Inc |
129,261 |
+370 |
$12,443 | | FTNT | 129,261 | +370 | $12,443 |
See Full List: All Stocks Held By Willis Investment Counsel
— Including:
• Biggest new positions
• Biggest exits
• Biggest increased positions
• Biggest decreased positions
See Details: Top 10 Stocks Held By Willis Investment Counsel
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