Holdings Channel
Size ($ in 1000's)
At 12/31/2023: $43,876,753
At 09/30/2023: $36,666,924

Combined Holding Report Includes:
Baird Financial Group Inc.
BAIRD ROBERT W & CO INC WI
BAIRD TRUST Co
Vident Investment Advisory LLC

Baird Financial Group Inc. holdings changes, total fund size, and other information presented on HoldingsChannel.com was derived from Baird Financial Group Inc. 13F filings. Link to 13F filings: SEC filings

Baird Financial Group Inc. Top Holdings
As of  12/31/2023, below is a summary of the Baird Financial Group Inc. top holdings by largest position size, as per the latest 13f filing made by Baird Financial Group Inc.. In the Baird Financial Group Inc.-top-holdings-table below, each of the top holdings by name is presented in the first column, followed by the amount of shares held by Baird Financial Group Inc. in that top holding, then the share count change between reporting periods, and finally the Baird Financial Group Inc. top holding position size for that row.

   EntityAmountChange
 09/30/2023 to 12/31/2023
Position Size
($ in 1000's)
MICROSOFT CORP 5,238,050 +428,725 $1,969,716
     MSFT5,238,050+428,725$1,969,716
APPLE COMPUTER INC 9,341,122 +688,156 $1,798,446
     AAPL9,341,122+688,156$1,798,446
J.P. MORGAN CHASE CO 5,607,169 +329,139 $953,779
     JPM5,607,169+329,139$953,779
BERKSHIRE HATHAWAY INC DEL CL      $826,096
     BRK.B2,199,052+183,205$784,314
     BRK.A77UNCH$41,782
ALPHABET INC 5,700,669 +119,370 $803,395
     GOOG5,700,669+119,370$803,395
HOME DEPOT INC 2,313,682 +155,452 $801,807
     HD2,313,682+155,452$801,807
VANGUARD TAX MANAGED FD EUROPE (VEA) 16,067,320 +654,322 $769,625
     VEA16,067,320+654,322$769,625
ISHARES 1000 GROWTH RUSSELL (IWF) 2,321,010 -48,170 $703,661
     IWF2,321,010-48,170$703,661
JOHNSON JOHNSON 3,926,602 +111,125 $615,456
     JNJ3,926,602+111,125$615,456
ISHARES 1000 VALUE RUSSELL (IWD) 3,673,642 +45,358 $607,069
     IWD3,673,642+45,358$607,069
ISHARES MIDCAP RUSSELL (IWR) 7,802,114 +1,722,388 $606,458
     IWR7,802,114+1,722,388$606,458
PROGRESSIVE CORP OHIO 3,577,731 +86,686 $569,861
     PGR3,577,731+86,686$569,861
FASTENAL CO 7,928,209 +1,043,529 $513,510
     FAST7,928,209+1,043,529$513,510
UNION PACIFIC CORP 1,738,841 +155,111 $427,094
     UNP1,738,841+155,111$427,094
COSTCO WHSL CORP NEW 630,275 +122,053 $416,032
     COST630,275+122,053$416,032
ISHARES TR SP SMALLCAP 600 (IJR) 3,614,870 +902,096 $391,310
     IJR3,614,870+902,096$391,310
SCHWAB CHARLES CORP 5,539,864 +61,234 $381,142
     SCHW5,539,864+61,234$381,142
OREILLY AUTOMOTIVE INC NEW CO 394,714 +42,379 $375,010
     ORLY394,714+42,379$375,010
VNGRD SP 500 NEW ETF (VOO) 842,383 -1,352 $367,953
     VOO842,383-1,352$367,953
ISHS CORE MSCI EAFE ETF (IEFA) 5,194,697 +451,382 $365,447
     IEFA5,194,697+451,382$365,447
AMAZON COM INC 2,308,388 +454,835 $350,736
     AMZN2,308,388+454,835$350,736
ISHARES TR SP 500 INDX FD (IVV) 681,040 +95,625 $325,286
     IVV681,040+95,625$325,286
ABBVIE INC 2,095,667 +12,389 $324,766
     ABBV2,095,667+12,389$324,766
PARKER HANNIFIN CORP 694,970 +25,060 $320,173
     PH694,970+25,060$320,173
TE CONNECTIVITY LTD 2,209,797 +52,558 $310,476
     TEL2,209,797+52,558$310,476
TJX COS INC NEW 3,260,612 +54,006 $305,878
     TJX3,260,612+54,006$305,878
CISCO SYS INC 5,939,693 +76,568 $300,073
     CSCO5,939,693+76,568$300,073
VISA INC CLASS A 1,139,208 +132,216 $296,593
     V1,139,208+132,216$296,593
META PLATFORMS INC 835,972 +163,067 $295,901
     META835,972+163,067$295,901
GENERAL ELECTRIC CO COM NEW 2,265,981 +85,243 $289,207
     GE2,265,981+85,243$289,207
SP 500 DEPOSITARY RECEIPT 578,771 +13,611 $275,096
     SPY578,771+13,611$275,096
ALPHABET INC CL A 1,935,571 +688,822 $270,380
     GOOGL1,935,571+688,822$270,380
DISNEY WALT PRODUCTIONS 2,948,807 -180,623 $266,248
     DIS2,948,807-180,623$266,248
U S BANCORP 5,892,093 -597,502 $255,010
     USB5,892,093-597,502$255,010
CHEVRON CORPORATION 1,704,859 +248,360 $254,297
     CVX1,704,859+248,360$254,297
UNITEDHEALTH GROUP INC 476,586 +197,834 $250,909
     UNH476,586+197,834$250,909
NVIDIA CORP 493,059 +129,335 $244,172
     NVDA493,059+129,335$244,172
MERCK COMPANY 2,182,951 -199,862 $237,985
     MRK2,182,951-199,862$237,985
PROCTER GAMBLE CO 1,616,545 +243,931 $236,889
     PG1,616,545+243,931$236,889
PEPSICO INC 1,381,461 +58,472 $234,627
     PEP1,381,461+58,472$234,627
ABBOTT LABORATORIES 2,032,424 +297,789 $223,709
     ABT2,032,424+297,789$223,709
ISHARES 2000 INDEX RUSSELL (IWM) 1,109,790 +68,342 $222,746
     IWM1,109,790+68,342$222,746
MASTERCARD INC CL A 504,493 +166,049 $215,171
     MA504,493+166,049$215,171
OMNICOM GROUP 2,370,253 +43,861 $205,051
     OMC2,370,253+43,861$205,051
EXPEDITORS INTL WASH INC 1,609,789 +20,272 $204,765
     EXPD1,609,789+20,272$204,765
VANGUARD VALUE ETF (VTV) 1,367,489 +210,558 $204,440
     VTV1,367,489+210,558$204,440
BROADCOM INC COM 176,061 +12,958 $196,529
     AVGO176,061+12,958$196,529
BANK OF AMERICA      $183,217
     BAC5,424,499-112,780$182,643
     BAC.PRL476+13$574
MCDONALDS CORP 610,866 +124,785 $181,128
     MCD610,866+124,785$181,128
PFIZER INC 6,141,689 -948,812 $176,819
     PFE6,141,689-948,812$176,819

See Full List: All Stocks Held By Baird Financial Group Inc.
— Including:
     • Biggest new positions
     • Biggest exits
     • Biggest increased positions
     • Biggest decreased positions

See Details: Top 10 Stocks Held By Baird Financial Group Inc.

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